Going back to school as an adult is tough, to say the least. But because CityU of Seattle provides support from start to finish, their completion rate is the highest of any university in Washington and more than double the national average. This lead us into creating the campaign We’re All About the Finish. To support this, and because we are also all about the finish, we created a mix of transit, out of home, digital, social ads, and redesigned the CityU of Seattle website.
